These articles are listed as they were submitted for publication.
The final version may have differed due to editorial changes.
Information contained in older articles may be out of date.

Click on the title to view the article.

Title Publication Month/Year
Accessing External Data Relationship Marketing Report July, 1998
Acquis AIMS DM News April, 1997
Adapting Customer Management to the Internet Relationship Marketing Report February, 1999
Advanced Software Applications DecisionPOS DM News August, 1998
Annuncio Live DM News June, 1999
Application Templates Relationship Marketing Report July, 1999
Aptex SelectCast DM News February, 1998
Attune Inc. Attune Marketing DM News November, 1999
B2B Inc. B2B DM News March, 1997
Batch vs. Real-Time Technologies Relationship Marketing Report December, 1999
Brann Software Ltd Viper DM News December, 1996
Business to Business Database Marketing Systems Relationship Marketing Report July, 1997
Ceres Integrated Solutions Ceres DM News October, 1998
Collaborative Filtering DM News May, 2000
Conventional Campaign Management DM News February, 2000
CrossZ Software CrossZ Voyager Relationship Marketing Report February, 1998
Customer Interaction Systems Relationship Marketing Report June, 1997
Database America ProfitZone DM News September, 1996
Database Marketing Institute, Ltd., The RFM for Windows DM News July, 1996
DataFlux Corporation dfPower DM News April, 2000
Decisionmark Corporation Proximity DM News September, 1996
Delano Technology Corporation Delano e-Business Interaction Suite DM News December, 1999
Differences Among Campaign Managers (written for) Relationship Marketing Report March, 2000
Digital Archaeology Discovery Suite 2.0 DM News August, 1999
Direct Tech Forecast*21 DM News February, 1997
DupeKiller, Inc. DupeKiller VPP DM News June, 1997
eGain Communications eGain EMS DM News February, 1999
Email Campaign Management DM News July, 2000
Engage Technologies Engage.Journal DM News December, 1997
Enterprise Information Portals Relationship Marketing Report June, 1999
Environmental Systems Research Institute ArcView DM News May, 1994
E.piphanyE.4 DM News March, 1999
Epsilon Epsilon Campaign Manager DM News November, 1996
Exchange Applications ValEX DM News August, 1996
External Matching Relationship Marketing Report June, 2000
Forerunner Systems IF/SO DM News February, 1997
Galvin Associates The Galvin System DM News February, 1997
Group 1 Software Model1 DM News January, 1997
Group 1 Software DataDesigns System II DM News December, 1995
Harte-Hanks Data Technologies Allink Agent DM News May, 2000
HNC Software Marksman DM News January, 1997
HOPS International Heuristic Optimized Processing System DM News March, 1994
Imparto Web Marketing Suite DM News May, 1999
IMV Internet Easy Site DM News July, 1996
Intarka ProspectMiner DM News June, 2000
Intelligent Interactions dbCommerce DM News December, 1997
Interaction Management DM News April, 2000
Interactive Relationship Marketing Relationship Marketing Report June-July, 1998
Interactive Support DM News August, 2000
International Business Machines Decision Edge for Campaign Management DM News March, 2000
Lacek Group, The Reward Relationship Marketing Report February, 1997
Lifetime Value Relationship Marketing Report April, 1997
Linguistic Technology Corporation English Wizard Relationship Marketing Report April, 1998
Making Sense of Marketing Software – Parts 1 – 12 DM Review September, 1999 thru September, 2000
MapInfo Corporation MapInfo DM News May, 1994
MarketFirst Software MarketFirst DM News May, 1998
Marketing Automation DM News March, 2000
MarketSwitch Corporation Targeting Optimizer DM News November, 1998
MarketVision Relationship Management System DM News January, 1998
May & Speh Quiddity DM News June, 1998
Medici Technology Inc. Medici DM News September, 1998
MegaPlex Software Fast-Count DBMS DM News March, 1994
Mercury Direct Tech, Inc. Dr. D.R. DM News July, 1996
Mergers Point to a Consolidated Industry Relationship Marketing Report January-February, 2000
Moving Beyond Traditional Campaign Management Relationship Marketing Report August, 1999
Multidimensional Databases DM News September, 1995
NCR Corporation NCR Relationship Optimizer DM News October, 1999
Nestor CampaignOne DM News December, 1998
New Challenges for System Suppliers The Database Marketer April, 1999
Norbert Technologies Corworks DM News January, 1999
Optimization Relationship Marketing Report September, 1999
Open vs. Proprietary Systems Relationship Marketing Report September, 1997-
February, 1998
Paragren One-by-One DM News November, 1997
Partial Solutions for Relationship Management Relationship Marketing Report December, 1998
Persimmon IT TargIT DM News December, 1997
Personalization Systems Relationship Marketing Report April-May, 2000
Personalized Web Sites DM News June, 2000
Pragmatech Software The RFP Machine DM News October, 1996
Prime Response Vantage DM News December, 1996
Quadstone Limited Decisionhouse Suite DM News November, 1998
Qualitative Marketing Software Inc. Centrus DM News June, 1997
Recognition Systems Ideas DM News March, 1998
Relationship Marketing Technology Relationship Marketing Report August-October, 1998
Responsys Interact DM News July, 1999
RightPoint Real-Time Marketing Suite DM News April, 1999
RMS Inc. MarketExpert Relationship Marketing Report February, 1997
Rubric Inc. Rubric EMA DM News April, 1998
Saligent Software High-Yield Marketing DM News February, 2000
SAS Institute Enterprise Miner Relationship Marketing Report February, 1998
Segmentation Systems Relationship Marketing Report May, 1997
Segmenting the Marketing Software Market Place Relationship Marketing Report October, 1999
Six Myths about Database Marketing Systems DM News June, 1999
Speedware Esperant Relationship Marketing Report April, 1998
Strategic Mapping, Inc. Atlas GIS for Windows DM News May, 1994
STS Systems Open MarketWorks DM News January, 1996
TargetSmart Inc. TargetSmart! DM News October, 1997
Technologies for Complex Segmentation Relationship Marketing Report January, 1999
Telemarketing Software Relationship Marketing Report March, 1998
Trajecta dbProphet DM News June, 1996
Unica Impact! DM News September, 1999
Urban Science GainSmarts Relationship Marketing Report February, 1998
Verbind LifeTime DM News January, 2000


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